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Get ready for the event that fuels your business, your creativity, and your connection to the Rhea Lana’s family. Our annual Franchise Owners Conference is your backstage pass to learning, growth, and fresh inspiration packed with powerful sessions, hands-on strategies you can take home and put to work immediately, and the chance to swap ideas with owners from across the country.
Join us in vibrant Austin, Texas at the newly renovated Hyatt Regency as we gather to celebrate wins, strengthen our community, and recharge for another incredible year.
THe venue
We’re thrilled to host this year’s conference at the newly renovated Hyatt Regency Austin, an iconic hotel sitting right on Lady Bird Lake with gorgeous views, walkability, and thoughtfully refreshed spaces designed for both productivity and play.
You’ll love the upgraded rooms, stunning lobby, lakeside access, and vibrant dining options that make this the ideal setting for a week of growth and celebration with your fellow owners. This hotel truly sets the stage for an unforgettable experience!
Please note: If you choose to stay off-site, a $100 fee will be applied.
Hotel Amenities
Waived $25 Destination Fee That Includes These Perks:
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Premium Internet Access
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Capital Cruises Water Activity Rental: Including Paddle Board, Kayak (Single or Double), or Canoe. One Rental Per Stay.
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10% Off Bike Rentals at Barton Springs Bike Rental Company
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Exclusive Discount on Jetsetter 3-Pack or Individual Walk-in Class at Barry's Fitness Classes (See Front Desk for Details)
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15% Discount Off Services and Products at Milk and Honey Spa
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Discounted self-parking of $35 per night
Hotel Amenities:
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Discounted valet parking of $43 per night
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Check-In at 4:00pm; Checkout at 11:00am
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Austin Skyline Pool and cabanas - Relax by our newly renovated outdoor pool while soaking in sweeping views of downtown Austin and Lady Bird Lake.
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Breakfast option - Juniper Breeze Market, a grab-and-go market located in the lobby, will be a source of quick and easy nourishing meals, snacks or beverages
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StayFit fitness center featuring magnificent Lady Bird Lake and skyline views. This complimentary facility offers the latest Life Fitness® Cardio equipment and Peloton® Spin Bikes with live and on-demand classes.
In-Room Amenities:
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Separate workspace
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65” flat-screen TV with Chromecast™ streaming
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Minifridge
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Individual climate control
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Hair dryer
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Coffee maker
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Bluetooth stereo
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Iron and ironing board
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Microwave and crib available upon request
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Right outside the hotel, enjoy a lakeside walk, morning run,
or golden-hour view of the skyline.
Rainey Street is Austin’s ultimate laid-back nightlife scene with historic bungalows transformed into quirky bars, open-air patios, food trucks, and live music around every corner. It’s the perfect spot to grab a bite, enjoy a craft drink, or unwind with friends after a full conference day.
Zilker Park is a 361-acre park nestled in the heart of downtown, right off Lady Bird Lake. The park is home to picnic facilities, bike/canoe rentals, a disc golf course, a large playground for children, the Zilker Zephyr train and Barton Springs Pool.
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Your Thursday Night Plans? Already Handled!
Clear your schedule! Thursday night at Conference 2026 is shaping up to be a can’t-miss experience. Expect great food, drinks, a fun themed activity, and a whole lot of laughter as we come together for an evening designed just for YOU, our amazing franchise owners.
Kick off the night with a Conference favorite: shopping at the RL Boutique! Then stick around as we rollout a memorable, high-energy experience (details coming soon!).
Huge thanks to our friends at Conway Copies for sponsoring this night of fun, connection, and surprise twists. You won’t want to miss it.
Ops Manager Backstage Pass
Your Operations Managers are a huge part of your event’s success. The Ops Sessions are designed to equip your team with practical tools, hands-on guidance, and real-world strategies they can take straight back to your event. From streamlining processes to elevating the shopper and consignor experience, these sessions help your Ops leaders grow in confidence, skill, and ownership. Bring your Ops Manager with you and watch your entire event level up together.
Here's what owner's are saying
"My favorite part of Conference were the sessions for the Ops. There is SO MUCH to learn from other operations managers regarding how they run their sales. My Ops walked away with new friendships, new insight, operational changes AND a feeling that we DO do some things well! They needed all of that!"
"The Ops session was amazing! The Flagship was very knowledgable and answered all of our questions. The topics covered great and they had great documents to accompany the topics."
